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SANTA LUPITA was born in 2014 to bring the colorful and high quality richness of handmade fashion from Mexico to the rest of the world.

The brand offers an alternative for cosmopolitan fashionistas looking for uniqueness and lavish garments that differ from today's mass production. All SANTA LUPITA items are hand-woven and hand-embroidered and have been carefully designed to meet every expectation of the fashion-conscious. All designs are inspired by traditional Mexican patterns, colors and textures and are created in close collaboration with local artisans and fashion experts from across Mexico.

However, SANTA LUPITA is more than fashion. They are committed to preserving cultural heritage by passing on traditions from one generation to the next. Their goal is to help local artisans develop their unique craft by sharing this unique and centuries-old tradition with customers around the world. Therefore, each and every object of SANTA LUPITA is a colorful expression of Mexico's rich cultural heritage. The result is high quality handmade folk fashion and home accessories with a traditional yet modern identity.

SANTA LUPITA is a Germany-based company. All design and production takes place in Mexico and all inputs are sourced there. They work with more than 100 artisans in 17 remote communities across Mexico. More than 95% of the production is exported worldwide.


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